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These are the 4 entry boards for the D & AD competition 2008, raising brand awareness for Virgin Atlantic around the world.
Virgin Atlantic were the first airline to trial a new Biofuel on their own Jumbo jet in February 2008, so by simply changing the Brand's striking red, to a more eco-green (plus a global ambient campaign of plane tail fins added to modes of transport and a press launch featuring Richard Branson with a dyed green beard). The rest of the world would soon be made further aware of Virgin Atlantic's Brand and the future of ecological aviation
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